Project: Festival Rebranding

Class project: Each student was asked to pick a festival to rebrand. The one you chose has to be a current festival that you would like to go to/ you are very passionate about the festival and what it represents. You have to research every aspect of the festival to back up why you chose certain designs for your rebranding.

My choice: Wanderlust Yoga Festival

The Wanderlust Yoga Festival since 2019 has been held every year in major cities in the U.S. The festival consists of going to mountain resorts to majestic city parks, 4-day retreats to 2-day urban escapes

 

Their current logo

Inspiration

Airy, quiet, peace, and nature

 

Yoga poses that I drew

My Redesign!

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